Do You Recognize These 11 Blogging Mistakes?

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Jonathan graduated with a degree in Business Administration from Ouachita Baptist University. He also holds a Masters in Business Administration from the University of Texas at Arlington. While he works for a contractor buying specialized tools, his passion is personal finance, frugal living, blogging, and stewardship.

Have you made some mistakes along the way on your blogging journey? A lot of these mistakes I’ve made myself. We can all improve I’d imagine so why not share the knowledge?

These are not listed in any particular order and I left out some mistakes purposefully. So feel free to add your own mistakes and lessons learned in the comments below!

1. Not Starting

Putting off starting a blog all together is really a huge mistake for many people. May of us are perfectionists and want the perfect setup. We want plenty of content already written, a great name, awesome networking connections, and a proficient understanding of basic programming. If this is you stop what you’re doing and start your blog this week! It will never be perfect! Try starting a free blog through WordPress.com or Blogger.com today!

2. Giving up

Blogs typically take time to take off. Traffic, engagement, and monetization take time. Anything worth doing typically doesn’t just happen over night. A lot of people give up after the 2-3 month mark. This could be due to becoming disillusioned with the work load, getting sick, holiday season, etc. A lot people tend to give up after 1 year of blogging. Blogging is hard and takes a lot of work. Sometimes bloggers can be disillusioned with the results. Evolve what you do along the way but don’t give up!

3. Domain

Choosing the wrong domain can be a huge mistake. Not blogging on your own domain can also be a big mistake. Hosted domains are okay during the early days. Ideally, for a profitable blog you want to be on your own domain and platform if at all possible. Remember to aim for a short, memorable domain. Take it from someone naming their blog Eagle Soaring Higher. Also remember not to use hyphens and to choose .com sites. Using domains that are specific to a country can limit your audience reach or be harder to remember. The good thing is that you can recover from mistakes. The objective though is to reduce these mistakes over time. As a bonus also remember that shorter names are easier to remember on social media accounts too.

4. Not Differentiating

If you are simply echoing what others are talking about you are probably not differentiating yourself. Examples of differentiating would be sharing your opinion, sharing your life experiences, injecting a little personality into your story, or being true to your voice. Are you the journalist, the detective, the friend, the expert, the companion, the teacher, the artist or something else?

5. Apologizing

I know some people don’t struggle with this. I’ve been tempted to do this and have in fact succumbed to this myself. I know we all get busy and we may skip publishing a post or two at some time. If you didn’t publish last week don’t feel you must apologize for it on this week’s post. This can actually distract people from the post you are actually writing and wanting your audience to read. There’s no need to highlighting your blog’s problems. Invest your time in building up your blog’s value instead.

 

Blogging Mistakes 2

 

6. Irregular Posting

You don’t have to publish every day. But keep in mind posting regularly is both good for you as a blogger and your readers to expect when they can expect new content. This will be less overwhelming than 7 days straight of posts with nothing for two weeks. I’m exaggerating but you get the idea. I typically post twice a week on Tuesdays and Fridays. Whatever you choose whether it’s posting once a week or 5 times a week try to keep it consistent. Consistent posting will also help you accumulate a good number of posts in your archives. Posting at least twice a week means in a year I will have posted upwards of one hundred and four articles. I would also start out with fewer posts than you think you can handle. If you think you can handle four posts a week start off with maybe start with two or three then build up to your maximum. Best not to bite off more than you can chew. This is coming from experience from someone who blogged 31 days straight in The No Spend Challenge series.

7. Quick Traffic

There’s nothing wrong with writing a blog post that is written with the hopes that it will share and go viral. If that’s the only type of blog post that you write you might frustrate or annoy your readership. A good example of this are catchy click bait blog post titles, controversial pictures, and really cool infographics. This may get people to click on your site, but it’s not building engagement when a reader stays less than a minute on your blog post. A good idea is to create varying content that falls into several categories that include sharable content, engaging content, strong calls to action, but really focus the majority of your time on teaching with the purpose of inspiring change in your audience. I’m trying to focus more on that this year.

8. Horrible Blog Post Titles

If you are anything like me coming up with blog post titles is a chore. The worst thing I found I could do is spend hours on a really fantastic blog post only to slap some random title as an afterthought before scheduling or publishing it. This could make the difference between people reading a blog post and just glancing over it. Ideally come up with five to ten blog post tittles. Then choose the best one. Maybe even ask someone to help you come up with ideas for your blog posts or bounce ideas off of.

9. Too Much Clutter

If I’m honest I really struggle with this with my blog. I love adding widgets or plugins that I really feel would be value added to my readers. Periodically I need to clean out my sidebar and top menu. I even try to get feedback once every couple months from other bloggers and some of my readers. This is also a great way to find broken links as well.

10. Undefined Niche

Most successful blogs have a well-defined niche, topic, or a specific demographic. Sure there are examples of great blogs that don’t have a niche but there is usually something defines them. It could be the style of the blog or something unique the blog does. I imagine some people will push back on this particular one. I would recommend narrowing your niche to one or two topics. Eagle Soaring Higher is primarily about personal finance and frugal living. I post about those topics on Friday’s. A secondary topic is blogging tips which kind of evolved as I started the site. If your blog is about everything it may be hard to build an audience or monetize.

11. Unengaged Niche

If you are not interested or engaged in your niche topic you will have a hard time succeeding. You really must weigh profit over passion when choosing what to write about. A website about a product you don’t believe in may make some money but you will likely loose interest over time. Readers can also typically tell if a post is spammy or truly heartfelt by the author. Set goals for your blog. Write about what interests you and what you love! It will come across on your blog posts!

Further reading:

Now it’s your turn!

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What mistakes have you made and what have you learned on your blogging journey?

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About Jonathan Key 112 Articles
Jonathan graduated with a degree in Business Administration from Ouachita Baptist University. He also holds a Masters in Business Administration from the University of Texas at Arlington. While he works for a contractor buying specialized tools, his passion is personal finance, frugal living, blogging, and stewardship.

54 Comments

  1. Important points Jonathan and good advice for all bloggers, particularly those starting out. I would add that we should judge frequency first according to what we can handle and secondly according to the value to our readers and their tolerance for frequent/infrequent posts.

  2. I know these all too well. There comes a time in your blogging “life” where everything just feels like a mess. You know, like the blog no longer has direction and that’s when you mostly see these 11 mistakes. I hate to admit it but I’ve been there. And I’m so glad to be out of it.

  3. I have to say, I’ve made several of these mistakes myself over the five years that I’ve blogged but I think if you learn from your mistakes they are valuable. Thanks for putting together this list to make me more aware so I won’t make these mistakes in the future.

  4. Great points, Jonathan. # 7, Quick Traffic, really got my attention. I think I’m varying my posts but I need to go check! But that’s the same idea as varying the ebb and flow of a novel, so it makes perfect sense to me.

    • Susan Mary, quick traffic can be a real temptation to attract readers. Varying posts is a great way to retain readers. I love your comparison to the ebb and flow of a novel. Thanks for reading!

  5. This has been my first real month blogging. I have spent so much of my free time lately researching about blogging and gathering tips and tricks of the trade. For a long time I was guilty of #1. “Not starting”. Now that I’ve finally started my blog (which I’m really excited about!!!) I feel a little overwhelmed. I am going to take your advice in setting goals because I feel that will help me to stay motivated and work toward my ultimate dream of blogging. Thank you!!

    • Megan, starting is really winning 50% of the battle when blogging. I’d also recommend going through the 31 days to build a better blog challenge I linked. Thanks for stopping by and reading!

  6. I’ve gotten a lot better when it comes to posting on a regular schedule but I need to stop posting “just to post”. I’d rather have quality posts now that just anything to fill up the calendar.

  7. One of my biggest blogging mistakes was my domain name, which I cannot change. I had my website first (many years ago), which came with a WordPress blog, and I had no idea just how far or advanced blogging would become at that time. I wish I could change it…but I’m not going to cry over it. I think I might just have to designate specific days of the week where I post.
    Yona Williams recently posted…Love the Design, Style & Craftsmanship of Finitie Tablet Cover for Kindle HDXMy Profile

    • Yona, having a unique blog name can be a great thing! Having a schedule for your blog would be helpful for your rhythm as a blogger and your readership. Thanks for stopping by!

  8. I submit myself as a Blogger when I commit blog mistakes. It makes me hard to find every thing right at times. I am still learning though and I love learning new things that can help me along the way.

    • Natasha, having your own domain is huge! It was really amazing the shift it made in my blogging. While I have been blogging for 2 years the last 10 months have been amazing! Thanks for stopping by!

  9. I feel you on some of these! I chose dropsoflearning.com when I was going to go with Wix as my host, but then after playing around with it I really didn’t like it, but because the name came for free with the site, it is now tied up for a year 🙁 I am planning on buying it when it becomes available, but for now I have to have drops-of-learning.com with the hyphens.
    Miranda recently posted…Make your own Fitness Folder & Link-UpMy Profile

    • Liz, yes I’ve felt a bit silly to do that too so I can relate. Most readers probably wouldn’t notice unless we make a big deal about it. Thanks for reading and checking out this post!

  10. This is really helpful, especially for those starting out so they know what to watch out for. I think we have all fallen into one of these traps before at one time or another.

    • Anosa, I’m glad you found this post helpful! I agree we all struggle with some of these at some time. Yes, I think this can be good for seasoned bloggers but in particular for newer bloggers. Thanks for reading and stopping by!

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