Today I would like to to take a break from the 31 Days to Build a Better Blog series and share with you my favorite tips and tricks I use daily to grow my blog traffic. This started off as 53 sentences but has since evolved as I continued writing and added links. These tips are not limited or specific to a particular niche so they can be used by anyone. I hope you find this useful!
1. Publish Blog Posts on a Consistent Schedule. Getting on a consistent schedule can be helpful both for your readers and for you as a blogger. Your readers will expect and look forward to your posts on particular days. You on the other hand will start to develop consistency and a rhythm for your blog. Do you have an editorial calendar?
2. Create beautiful pictures. You can create great pictures through… Or you can also get stock photos for free.
3. Post Pictures Regularly on Instagram. This Facebook owned company has 400 million active users. Did you know 75% of Instagram users live outside the U.S.A.?
4. Pin Regularly on Pinterest. There are an estimated 50 billion pins and 1 billion boards on Pinterest. I’d say 70 million members is nothing to shy away from.
6. Post Multiple Times a Day on Facebook Page. Don’t have a Facebook page for your blog? Set one up today. Post multiple times a day. Share inspirational quotes from other blogs or Facebook pages. Share blog posts from other blogs in your niche.
7. Join blog engagement and promotion groups on Facebook. Cross promotion can really boost your social media shares and increase your daily blog views. Check out Bloggers’ Community, Blog Engagement & Promotion Group, Social Media Network Group, Blogging to Success, and Christian Bloggers Reciprocation Group.
8. Tweet Regularly on Twitter. There are over 300 million active users. Tweet multiple times a day. One idea is to tweet one of your old blog posts, one of your new blog posts, a picture for inspiration, and a couple links to other blogs in your niche. Find what works for your niche and your followers. Make sure to tweet between 1pm and 3pm on weekdays. If this is not the most popular time for your account followers, use your Twitter analytics to determine when your niche is most likely to engage on Twitter.
9. Post Regularly on LinkedIn. This will drive traffic to your blog and attract more “professional” readers.
10. Host a blog giveaway. Blog giveaways are great ways to get readers to engage your site. This could be through leaving a comment, pinning a picture, tweeting a tweet, sharing your post on other social media, or subscribing to your blog newsletter. To see an example I’m giving away a $50 Amazon gift card this month using Rafflecopter.
11. Host a link party, blog hop, or booster party. This will build engagement with other bloggers in your niche. If you don’t want to host you can also participate in bloggers. I will compile a list of blog parties I participate in regularly. For now, I’d check out 60 the new 40, My Snippets of Inspiration, Eat, Drink, and Save Money, Cozy Reading Spot, and DIY Just Cuz.
12. Get feedback from readers and other bloggers. Watch a first time reader on your blog. A great way to get feedback from bloggers is through Facebook groups like the Blog Review Group.
14. Write an eBook. I plan to do write one this year. Have you written an eBook or PDF? Did you sell it or give it away? My favorite articles so far include mistakes to avoid here with BlogBoostTraffic, how to write your first ebook via WikiHow, and the ultimate guide to publish your ebook on Kindle with Amazon by Copyblogger.
15. Write useful, long posts. My goal is to write posts with at least 1000 words with useful content. I try to keep them under 2000 words as well. Check out Niche Hacks post about lessons learned from writing 1000+ blog posts. Check out too this article from Problogger on writing long content verses series blog posts. Don’t forget too to ensure you have a good mix check out this article from Quick Sprout. Longer content gets shared more and typically has more click backs.
16. Write amazing content! Make your content useful and engaging to your readers. Solve their problems. Be the expert. Inspire them to be more. Share from your heart. Be raw and vulnerable. Be bold and assertive. Whatever works for your blog and niche.
17. Promote your blog. If you write amazing content but nobody reads it then perhaps there is a disconnect somewhere. Remember you can write great content but if you don’t promote the blog people have a hard time finding your great content. Use social media to promote your blog. Don’t forget to use other social media such as Google+ or BlogLovin’.
18. Include your blog URL in your email signature. Seems simple but this will certainly be beneficial in communication with any of your readers or potential business partners.
19. Make sure you have social sharing icons on all posts. Sharing is caring as the saying goes!
20. Link your social media accounts on your blog. This will allow others to quickly and easily follow you on social media.
23. Pin your blog posts regularly. Make sure your images are pinnable! Make sure your images are high quality and not blurry. Include a description, hashtags, and a permalink.
24. Reach out and build relationships with other bloggers. Follow other bloggers on social media. Offer to cross promote content with bloggers in your niche.
25. Share your old posts through social media. Share your best, archived blog content every few days on Facebook. Tweet 3-10 times on Twitter. Share at least one Instagram picture every day or two.
26. Make commenting easy for your readers. If you require a login through Discuss for example readers will be less likely to engage. Don’t require them to jump through hoops. Consider too allowing for open source commenting where the reader simply inserts his or her name and email address.
27. Always try to reply to comments. This could be on your blog for sure but don’t forget to respond to social media interactions as well. Other readers will see that you respond and will be more likely to engage as well.
28. Use spam prevention plugins carefully. There’s nothing more annoying to me than when I have to attempt 3-4 times to comment on a really great blog post due to CAPTCHA’s or other plugins. Use a simple plugin like Growmap Anti Spambot Plugin for people to confirm they’re not a spammer for example. Well on second thought maybe popups are slightly more annoying.
29. Use pop-ups carefully. Whether it’s a call to action like subscribing to your blog, subscribing to your newsletter, liking your Facebook page, following your on Twitter, etc. just make sure they doesn’t annoy your readers. On one blog I have commented on there’s a Facebook like popup as soon as you land on the site. Once you click away from it 30 seconds later the popup shows up again. Or worse, there are some sites that have multiple popups. While this may capture some readers it’s definitely going to turn others off.
30. Comment on other blogs. Get off your blog and post some useful comments on other blogs. This will help you connect with other bloggers in your niche, potentially link back to your blog, and further your reputation. Make sure you leave useful and relevant comments on other blogs or this could backfire. Check out this post on how to comment on blogs.
31. Always use photos in your posts. Kind of common sense but an amazing picture attracts more readers. Take your own pictures.
32. Share other blogger’s posts to social media. This shows your niche you are well-rounded and read more than just your own blog.
33. List your top articles on your sidebar or at the end of your blog posts. This is yet another way to link your best content and perhaps get your readers to stay on your site a bit longer.
34. Use Calls to Action. Use calls to action on your blog and social media accounts. Remember, knowledge only goes so far. Action is the key to lasting change. If you are trying to lead your readers on a path or goal, a call to action can be a very powerful tool.
36. Make sure your site is mobile and tablet friendly. More and more readers now use their mobile phones more often than their personal computers. It’s very important to have a responsive and mobile friendly plugin so your readers can easily view your content.
38. Guest post! Guest posting is a great way to get your name and blog brand out there. Read 3 ways guest posting can help grow your online audience here.
39. Remember the importance of SEO. SEO or search engine optimization is something that takes time to learn and study. You can start learning about it here with WordStream or read this free SEO starter guide in PDF format here.
40. Use hashtags. Use hashtags that are trendy in your niche. Create a unique hashtag for your blog. Interested in learning more about hashtags? Check out this article by Social Media Today and this article by Take Flyte.
41. Update your “About Us” page once every 3-4 months. If you don’t have one create one. Read this article by Miachel Hyatt too about 10 ways to create a better about page.
42. Create a “Contact Us” page. Make it easy for both readers and potential advertisers to contact you. Check out this Contact Form 7 tutorial on Youtube.
43. Include a search feature on your blog. This will help others find useful and relevant content on your site. It could also be a great potential source for ideas for new blog posts. It can also help other bloggers find useful content they would like to link to. If your site is newer and you have less than say 100 posts perhaps you should not use a search feature with your blog. You definitely don’t want to have first time readers get a “Sorry, no search results found” the first time they visit your blog and use the search feature.
44. Ask questions of your readers or followers on social media. Learn how to ask questions on social media here. For example, check out this article from ClickZ on 10 questions to ask your social media audience.
45. Ask questions of your readers or followers on your blog. Learn how to ask questions on your blog here.
46. Conduct a poll or a survey to gage your target market. Learn how to conduct polls or surveys here.
47. Link your blog on forum signatures. Make sure the forum allows this of course. This is an easy way for others to find your blog. This implies you are commenting on forums in your niche.
48. Link your blog. Don’t forget to link your blog on your Blog Facebook page, Personal Facebook Profile, Twitter Account, Pinterest Account, Instagram Account, Google+ account, and LinkedIn profile.
49. Monetize your blog. Try to do this in a way that doesn’t annoy or scare off your readers. Adsense is a good start. You could also try affiliate links. Or sell your own products. Regardless, having products people want can certainly drive people to your blog.
50. Brainstorm. Spend at least a couple hours every month brainstorming ideas for your blog. Here are some tips on brainstorming blog ideas.
51. Focus on your brand. Make sure all your profile pictures on social match. Create or have someone desigh a logo that expresses the essence of your blog. Define your blog’s brand. Check out advice from top bloggers here.
52. Keep learning! Don’t be satisfied. Learn and improve your blog a little each day. Consider too taking the 31 days to build a better blog challenge!
53. Remember to have fun! Blogging is a ton of work but it is fun too. Remember those moments when you get those comments on your blog or social media. Remember the private conversations you are having on email or private messages. You are making a difference. You are changing lives. You can do it! Keep moving forward.
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What has worked for you? What are your best tips or tricks for growing engagement to drive traffic on your blog?