Monthly Goal Setting: September 2015

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Jonathan graduated with a degree in Business Administration from Ouachita Baptist University. He also holds a Masters in Business Administration from the University of Texas at Arlington. While he works for a contractor buying specialized tools, his passion is personal finance, frugal living, blogging, and stewardship.

Jim Rohn Quote

It was after reading this quote by Jim Rohn that I decided to make some changes starting next month.  I’m going to set goals for myself related to both my blog and my personal life for the month ahead. It seems to me that crafting goals at the start of the month is a good way to align my effort with my intentions that matter the most. This is also a way for me to dream big and stay focused.

Here’s what I’m hoping to accomplish in September.
Blog Goals ESH

I. Blog Goals

1. Focus my blog

I need to dig deeper and really focus my blog. At first I thought it would simply be a personal finance blog like my first blog. However, I’m noticing that through  social media networking, I’ve noticed that those I’m building community with some of my fellow bloggers. I need to rethink my brand, logo, and blog direction. I need to nail down my niche. I have 2 plans of action for this goal.

A. I need to study my niche better. I plan on joining 3 more personal finance forums this month. I also plan on dedicating one night a week to simply reading comments on personal finance blogs and personal finance Facebook groups.

B. I need to do a SWOT analysis on my blog by the end of the month.

2. Blog Schedule

My plan is to continue the 2 series that I started in August – Money Saving Tips & 31 Days to Build a Better Blog. add another one for Fridays in September. I really enjoyed the Millionaire Next Door mini-series I did in August. It was a spinoff of a post I wrote on my friend Steven Goodin’s website MyFamilyOnABudget. I hope those of you who read it enjoyed the series too.

Mondays – Personal Finance or Money Saving Tips: Weekly Posts

Tuesdays – 31 Days to Build a Better Blog: Weekly Posts

Wednesdays – Journey To Financial Freedom Stories: Once or twice a month as articles are available.

Thursdays – Experimentation Day: Likely once or twice a month I’m going to try different types of posts.

Fridays – Personal Finance or Total Money Makeover*: Weekly Posts

Saturday & Sunday – Spend time with family, friends, & local church.

*New Series – Total Money Makeover


My plan is to launch the 2nd discussion series on the book Total Money Makeover by Dave Ramsey in my team’s largest Facebook group: Dave Ramsey – Total Money Makeover. The first time we did this in the spring of 2015 it took 13 weeks and had 1500 members. Today we’re pushing nearly 5000. The goal is to go through the book as a group in 9 weeks. 

Here’s our tentative schedule. Join us today if you’d like to get your finances in order or need a refresher!

Screen Shot 2015-08-31 at 6.20.41 AM

3. Professional Photos & Logo

I’ve noticed a lot of other bloggers have very nice, professional looking pictures for their website. I need to take new photos and head shots for my website. I need to find a photographer in my area and set up an appointment. Anyone interested? I also need to develop a logo for the Eagle Soaring Higher. 

4. Free PDF(s)

Start working on a new free PDF to offer my subscribers and attract new subscribers. I’m even playing with the idea of writing an eBook at some point. This could be potentially personal finance related or blogging related. Perhaps there will be two free PDFs!

5. Financial & Blog Services

Start working on a page to describe what resources I can provide to help people needing help with budgeting or finances. Start working on a page to describe what resources I can provide to help new bloggers.

6. Editorial Calendar and Blog Posts

This next month my goal is to have all the posts written for the following week by Sunday night.  I did this the first full week of August on a trial basis and it was fabulous. This will reduce my stress level and allow me to spend more time with my family. It will also help me be able to focus on building community the rest of the week.

ESH Editorial Calendar Sample 2015

Download the free editorial calendar I’ve been using here: Blank Editorial Calendar – EagleSoaringHigher

Personal Goals ESH

II. Personal Goals

1. Focus Spiritually

I really want to get back to reading the Bible and praying more. My goal will be a minimum of 10 minutes in the morning first thing when I wake up or in the evening before going to bed. This will be a bit of a sacrifice particularly if I do this in the morning for anyone that knows me. In order to lead my family well, I want to once a week get in the habit of having a 10 minute family worship.  This is something we’ve wanted to do with our kids for a long time but have been inconsistent on. I also plan on helping facilitate a stewardship course my church is offering called Financial Peace University.

2. Family Time

My wife and kids are my top priority besides my relationship with God. I want to make time to hear my wife’s heart and grow with her. I also want to continue to engage my kids and love them well. I don’t want to just resort to watching TV, Netflix, or movies when we have time together. I also don’t want my blog to take precedence over my family. So I need to learn a balance. Family outings are really good. But I don’t want to rely on those as simply time fillers until we put the kids to bed.

3. Finances

This month my goal is to come up with a budget together with my wife. We particularly need to allocate money towards adult allowances or “blow money.” Our goal as with every month is to come up under budget. 

4. Research a New Digital Camera

Start research on buying a digital camera. This is actually something I think both my wife and I would like to get into more. With a decent digital camera we can take better family photos. Any suggestions? I’m thinking maybe a Canon Rebel is a good starting point. 

5. Exercise 

Walk for at least 30 minutes a day 3-4 times a week. Staying healthy physically is just as important as exercising the mind. I want to be there for my family in the future.

Pablo Picasso Quote


Do you set goals on a regular basis? What are your blog or personal goals for September?

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About Jonathan Key 112 Articles
Jonathan graduated with a degree in Business Administration from Ouachita Baptist University. He also holds a Masters in Business Administration from the University of Texas at Arlington. While he works for a contractor buying specialized tools, his passion is personal finance, frugal living, blogging, and stewardship.


    • Thanks for encouragement Steven! Yes focus and discipline will be key. Check back next month to see how I did. Did you have any goals for the month? Thanks for commenting and reading!

  1. My blog schedule keeps me sane. I keep one more to keep track of sponsored stuff, but I would be lost without it.

  2. I could take a lesson from you in creating real, actionable goals like you’re doing. Mine tend to flit in and out of my head without always making it to paper and completion.

    • Liz, I’ve found goal setting gives me something to aim for. Even if I fall short Im more likely to succeed with goals than without them. Writing down and thinking through goals is the first step. So true. Thanks for stopping by!

  3. I am really loving all the goals you planned for yourself. Very direct. I love planning out my months, days and weeks. Finalizing a plan to do something is such a great motivator. The last person you wanna let down is yourself.

  4. Great list of goals. When I wrote my personal finance blog for 3 years I participated on and my blog grew quite quickly because we created groups of personal finance bloggers and all supported one another. But then unfortunately, last year at this time the PF theme started to die down and the forum got very quiet as well. I took that as a sign to move on to something different.

    • Thanks Rene! Yes, I hope I can stick with these goals. I feel like they are SMART: Specific, Measurable, Attainable, Realistic, and Time Sensitive. We’ll see what happens! Thanks for stopping by!

  5. Very ambitious plans. I believe that all bloggers go through a process of deciding what they truly want to blog about. The beautiful thing about it is, it’s your blog, and it can be whatever you want it to be, if you are willing to do the work.

  6. Your blog Post is motivating I feel inspired to set goals and follow through… Great list of goals written in layman terms anyone can understand. I especially like family times… sometime we get caught up and forget whats important to us our family thanks for sharing.

    • Thanks for the encouragement Claudette! That’s so true about a blog calendar. I’ve found it really helps reduce stress and helps keep me focused. With a plan life seems a little less crazy. Thanks for commenting!

  7. Wow, seems like you’ve got everything planned to the last detail. Good job. I hope you follow through. It’s a great plan.

  8. IT’s funny how blogs evolve and take on a life of their own. I meant mine to be personal but it’s turned out to be a review blog. 🙂

    • I know right Rosey? Sometimes we evolve with our audience. I originally was going to have 100% of my posts be about personal finance and frugal living. Blogging just kind of made sense after the first few weeks. Thanks for the perspective and for commenting!

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