Here’s my notes on Darren Rowse’s Problogger Free Podcast on 31 Days to Building a Better Blog. You can listen to Darren Rowse’s free podcast here Day 7 Write and Publish a Link Post. The complete list can read here on Day 0 – Welcome and Introduction.
In order for us all to get the full benefit of this series, I’m going to go at a slower pace posting going forward in September on Tuesdays each week. I hope with this challenge we are all able to improve our blogs and websites.
So lets do this together! Day 7 here we go! Subscribe and check back often! #31DBBB
Day 7: The challenge today is write and publish a link post!
Bloggers in the past would typically would react to other bloggers posts. People would react to each other’s blogs. Either to agree, disagree, or improve upon it. Ideas spread quickly and relationships grew with every link shared.
Today links are being shared on Twitter, Facebook, Google Plus, Pinterest, Instagram, Linked In, and other social media sites. Perhaps some of the deepening of ideas has been lost? It’s hard to add value to a conversation in 140 or so characters on Twitter for example. Perhaps today bloggers are being more competitive too.
Why should you create a Link Post?
3 Reasons to Link Other Blogs
1. It can be valuable and useful to your readers. Useful information will help add value to your posts and educate your readers further.
2. It also builds your credibility. You are well read and you’re not afraid to link to competitors. This breaks down competitiveness. Builds relationships with other bloggers.
3. Content over time might lose value. Content from the past may not be as valuable to readers today. Remember to periodically review your links.
6 Types of Links Posts
1. Build upon the points of others. “10 ways to” or “10 reasons why”… Share the link and then add your own points. You could add points 11 to 15 for example.
2. Take the opposite view or opinion to what someone else has written. Doesn’t have to be nasty. Just be thoughtful, respectful, and share your view.
3. Build a resource on a particular topic. Pick a topic that’s relevant to your blog. You can share the resource as a resource for further links or you might write a description/paragraph why you like each one. Include a screen shot, quote, or main points.
This is a great example of a link post building a resource on a particular topic from my friend Steven Goodwin from My Family on a Budget.
4. Speed linking or wrap up post. Share what you’ve been reading lately from around your niche.
Here is a good example from My Snippets of Inspiration.
5. A one question or multiple questions interview. Email other bloggers in your niche and have them answer it back. One or two sentences. Compile their thoughts into one post.
Here is a good example of an interview with Rachel Gause.
6. Add further reading links to another post you’ve written. For example, instead of linking to your content on a tutorial you’ve written link to another blog or two to that would be useful to your readers.
See the links at the end of this post from Day 4 from this 31 Days to Build a Better Blog challenge.
Set up a system for reading other blogs and collecting interesting links. This will help you with interesting and relevant links. I personally use Feedly and love it.
Don’t forget to get to your branding! Consider your logo, blog themes, banner ads, and social media creative. Get maximum creativity with 99 designs recommended by Darren Rowse.
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What kind of link post will you write and publish today?